True Digital Group Co., Ltd.

Product Owner (Digital Advertising)

True Digital Group Co., Ltd.
ลงประกาศเมื่อ 22 Feb 2021

Product Owner (Digital Advertising)

True Digital Group Co., Ltd.


  • 3-5+ years in a product or tech role at an ad
  • Backgroud in Media Agency
  • Exp. in Agile, Scrum Master


The Advertising Product Owner is responsible of the management and execution of the strategic advertising (B2B) roadmap. The person will act as a conduit between the Digital Advertising and Product teams on the development of monetization products that will maximize revenue for the company. The strategic goal for this role is to ensure revenue team is fully enabled with the right advertising product and solutions to drive the revenue growth of True Digital. The role will report to Head of Advertising, Product.


  • Work with the Head of Advertising Product to establish a clear B2B roadmap for the company.
  • Work closely with Revenue and AdOps teams to understand the needs of our clients and the market.
  • Manage a backlog of advertising related user stories across multiple development squads to ensure advertising stories are advanced across the organization.
  • Work closely with various BUs and stakeholders to ensure the right balance of ad placements and user experience is established across TDG Products including True ID, Apps, Web and OTT Box.
  • Collaborate with other Product leads and Data & Analytics teams to understand the impact of advertising on user experience.
  • Liaise and work with external tech vendors (ie. Google) on implementing the most up to date features and solution to generate revenue.
  • Assist the team and wider company with the evaluation, selection and management of key ad/martech vendors.
  • Challenge and collaborate with both internal and external parties on the norm to execute and implement the best in class solution.
  • Ensure proper process is followed by other BUs to ensure the right focus is established and prioritized.
  • Help generate training materials to educate the wider company.


  • 3-5+ years in a product or tech role at an ad/martech company.
  • Degree in computer science (with a minor in marketing) or marketing (with a minor in computer science) preferred. Relevant experience considered.
  • Product management and technical experience with a broad variety of marketing and ad platforms, ie. DSP, SSP, ad-servers, DMP, Google 360 suite, cloud marketing solutions, and analytics solutions.
  • Hands on experience or very good understanding of various programming languages.
  • Experience working with clients and agencies a plus.

 Work location: Near BTS Punnawithi


ผู้จัดการ / อาวุโส
5 ปี
งานเต็มเวลา, งานประจำ


Digital revolution is happening simultaneously all around the world, especially here in Thailand. Consumers are becoming increasingly digital in their lifestyles; they use their phones to pay, grab a taxi, order food, shop online, and the list goes on. Merchants are becoming digital, they are accepting digital payments and digital loyalty cards. Companies are becoming digital, they are leveraging technology and data analytics to improve their business. Because of this digital shift in consumers, merchants and enterprises, it is no surprise that the country itself is actively participating in the digital transformation as well. True Digital Group wants to be the enabler of that digital transformation. We want to enable the digital lifestyle of Thai consumers and be relevant in whatever digital needs they may have in their lives. Correspondingly, we are owned by the CP Group, one of the world’s largest conglomerates that holds tremendous power in influencing the economy in Thailand. CP Group always puts Thailand first; whatever the country needs, CP will provide. Because we are a digital business of CP, it became our mission to transform Thailand, first and foremost. Our scope is without limits. Whatever is going to be relevant in the digital transformation of Thailand – we will do. Whether it’s consumers, merchants, or enterprises. Whether that’s mobile, clouds, IoT, cyber security, analytics or virtual reality – we will explore. Hence, we are looking for people that are equally excited about our mission. We are going through the most crucial and challenging stages in building a company of our dreams. If you want to be part of the start of something big and be the pioneer of the digital world, we are the place to be. Embark your journey here with us and together, we will become the major enabler of this digital transformation in Thailand. 


สวัสดิการและสิ่งจูงใจอื่น ๆ
ทำงานสัปดาห์ละ 5 วัน, มีเวลาการทำงานที่ยืดหยุ่น, ประกันสุขภาพ, เงินโบนัสตามผลงาน, ทำงานที่บ้าน