Kensington Associates Recruitment (Thailand) Ltd.

Marketing Manager– Medical Device

Kensington Associates Recruitment (Thailand) Ltd.
Salary provided
Posted on 07 Oct 2020

Marketing Manager– Medical Device

Kensington Associates Recruitment (Thailand) Ltd.

Job Highlights

  • experience in Medical Device
  • experience in orthopedic product management
  • 6-8 years’ work experience in orthopedic

Job Description

Marketing Manager– Medical Device

  • Responsible for leading the development and execution of comprehensive and effective marketing plans, programs, and budgets.
  • Drive segment-specific top-line growth and lead, manage and on a monthly basis track new product launches across Thailand.
  • Define pre- and post-launch tactics and activities. Lead the planning of strategies and tactics for the yearly operating plan cycle, the annual strategic plan and quarterly review.
  • In close collaboration with GM and Regional Marketing;
    1. Develop, implement and review effective and profitable regional 3-5 years portfolio and market tier strategies for Thailand.
    2. Drive specific product life cycle management and strategic brand rationalization, monitor market feedback for product improvement and conversion to new products.
    3. Proactively address the met and unmet needs for Thailand.
    4. Work closely with Product Engine on effectively conducting surgeon panel meetings and drive timely follow-ups ensuring country needs are considered in new product development / launches.
  • Closely interact with markets by regular field visits supporting local sales in driving top-line growth, build and strengthen customer relationships and work with local product managers in developing marketing campaigns and programs.
  • Coach local Product Managers in marketing concepts by advising them in execution plans, assessing market landscape and revising plans as and when necessary.


  • Bachelor or Master’s degree in Business Administration with emphasis in Marketing preferred.
  • Good understanding of the medical device (preferably orthopedics) market environment through customer contact, literature, seminars and other educational programs.
  • Minimum of 6-8 years’ work experience in orthopedic product management and marketing
  • Strategically and result orientated but ability to balance tactical work with strategic thinking and mindset.
  • Solid understanding of market needs, market trends, competitive forces, and new technologies.
  • Experienced in optimizing promotional activities and multi-channel promotions.
  • Demonstrated to develop and set product strategy for top-line growth with well-articulated strategic objectives.
  • Experienced in conducting customer segmentation and targeting approaches
  • Outstanding interpersonal skills and ability to motivate and engage counterparts and realign diverting opinions and needs.
  • Excellent oral and written communication skills in Thai & English.
  • Experienced in cross-cultural and matrix environments.

All interested applicants are most welcome by sending the application with attached full resume in English indicating qualifications and experience, current salary, expected salary and recent photo to given.

Please send CV to phentip @

Kensington Associates Recruitment (Thailand) Ltd.

Unit 4/1, 4th Floor, Bangkok Union Insurance Bldg 1

75-177 Surawongse Rd, Bangrak, Bangkok 10500

Tel: 02 634 8884-6 Fax: 02 634 8883

Additional Information

Career Level
Years of Experience
5 years
Job Type
Full Time

Company Overview


Kensington Associates Recruitment (Thailand) Limited.

Kensington Associates was established in 1996 and since inception has positioned itself as a dynamic and successful Executive Search and Selection firm, working hand in hand with clients, providing a consultative talent sourcing solution. With offices in Thailand, China and Hong Kong, Kensington's client portfolio is made up of market leading, multinational and local organizations operating across Industries and functions.

Kensington Associates' clients demand the highest quality candidates. If you count yourself amongst this elite group we at Kensington Associates would like to hear from you. All of our candidate's details are treated with the greatest of confidentiality. No information is released about our candidates without their expressed permission.

Additional Company Information

Benefits & Others
Dental insurance, Five-day work week, Medical insurance, Performance bonus, Transportation allowance, Travel allowance