Skechers (Thailand) Limited

Marketing Manager

Skechers (Thailand) Limited
Salary provided
Posted on 22 Feb 2021

Marketing Manager

Skechers (Thailand) Limited

Job Highlights

  • Sales & Markting
  • Creative
  • fashion retail

Job Description

Job Responsibilities

  • Planning and preparation of Annual Marketing Budget.
  • Develop the go-to-market strategy and integrated plans for selected countries
  • Create and execute new marketing programs based on a strong understanding of customer/user needs
  • Select strategy and manage budget for field marketing programs, events, lead generation, and other revenue marketing programs
  • Partner closely with Sales, represent marketing to Sales leadership and direct programs to achieve Sales goals
  • Collaborate with multiple functions globally; keeping various groups aligned and informed
  • Management of Company’s marketing function through product marketing, mar-com and sales support area.
  • Develop and participate in the strategic and tactical planning and implementation of marketing plans, especially in managing the activities for achieving company’s sales targets.
  • Responsibilities includes strategic planning, conceptualization & execution of advertising / promotional activities and media relations program.
  • Undertake market research to keep abreast of the latest market developments
  • Ability to write press releases and contribute editorial write ups to selected media
  • Any other responsibilities as the Company may deem fit from time to time.

Requirement

  • Degree in any of the following disciplines: Marketing and Mass Communications
  • Proven track record with minimum 5 years of experience in Marketing; Communications; PR and/or Branding, preferably in the exhibitions and conventions industry
  • Excellent oral and written communication and presentation skills in English and preferably a second language
  • Strong digital and social media knowledge and experience
  • Able to multi-task and possess key attributes such as being adaptable, creative, approachable, open-minded and detail-oriented
  • A hands-on team player with demonstrated ability to deliver results that are timely, effective and impactful
  • Must be results-oriented, resourceful and self-motivated.
  • Relevant experience in the retail or brand industry
  • Willing to travel

Additional Information

Career Level
Top
Qualification
Degree
Years of Experience
5 years
Job Type
Full Time

Company Overview

An American lifestyle and performance footwear company. The company diversifies to include athletic and casual styles for men, women, and children, as well as performance shoes. We are now the third largest athletic footwear brand in the United States. Last year in Thailand,  we had an increase of sales volume for more than 40%

Additional Company Information

Benefits & Others
Dental insurance, Five-day work week, Life insurance, Medical insurance, Performance bonus, Transportation allowance, Travel allowance