Manager, Commercial Device and VAS

Job Propose

Identify new potential products with business plan and develop go-to-market to meet set revenue target

Responsibility

Develop and implement Business Plan and action to meet business targets on Device and VAS under mobile business e.g. revenue, market share

• Understand the competitive landscape with both a macro and micro lens in terms of market, customers, competitors, technology and geography
• Define our competitive strengths and weaknesses to drive differentiation and market awareness
• Analyze sales and marketing metrics
• Forecast market trends
• Study industry trend to identify market opportunity to recommend strategic move , propose new  product / solution concept to Marketing and Segment  proposition team
• Assess the dynamic, quick changing landscape of our businesses, analyze solutions, build the business case, influence stakeholders, and drive execution and change
• Develop a social media strategy using social media to achieve maximum communication 

Design effective marketing plan to support Product Roadmap and Product Sale

• Identify strategic direction of product portfolio
• Help define future product roadmaps for Corporate customers
• Develop marketing mix of new potential product, pricing structure among supplier, distributor, reseller and end customers
• Create, manage and report on Marketing budget and expenditure
• Design Go-to-Market strategy of each product types and ensure coordinating with relate functions for selling; sale channel and marketing communication
• Maintain an accurate pipeline forecast with Vertical / Account Executive       

Report on successful of all marketing communications & campaigns with effective use of data analytics

• Monitor success of marketing communication, marketing campaigns, event, seminar and report results to senior leaders
• Partner with sales team to evaluate and recommend most effective uses of CRM
• Make recommendations to alter marketing tactics and strategy to meet changing business and market needs
• In-depth analysis to Support Marketing team about insight information of customer portfolio & segmentation to take action on acquisition/X-Up Selling/Churn & Retention

Manage events and external marketing agencies / suppliers

• Oversee and assist as needed with planning and preparation for conferences, webinars and workshops

Job Qualification

• At least Bachelor degree in Marketing, or a related field;
• MBA preferred

Minimum qualifications:

• 5+ years of Sale or Marketing management experience with clear career progression, especially in IT or Telco Device industry (B2B). 
• Demonstrable experience with marketing campaigns and web technologies e.g. online tool and social media
• Strong marketing strategy experience
• Strong analytical and presentation skills
• Fluency in spoken and written English language

Preferred qualifications:

• Experience in telecom operator in B2B is a plus
• Ability to thrive in a fast-paced environment

Skill and knowledge:

• Leadership skills
• Excellent communication skills
• Adaptable / Agility
• Entrepreneurial
• Innovative
• Quick learner
• In-depth understand market research methods and analysis

Interested persons should apply in person with a resume, transcript and a recent photo to the Human Resources at True Tower, Monday to Friday, between 9.00 am 4.00 pm; or apply via APPLY NOW:

Human Resources
TRUE Corporation Public Company Limited
18 True Tower, Ratchadapisek Rd., Huay Kwang, Bangkok 10310