Asset World Corp Public Company Limited

HEAD OF MARKETING - RETAIL BUSINESS

Asset World Corp Public Company Limited
Posted on 6-May-21

HEAD OF MARKETING - RETAIL BUSINESS

Asset World Corp Public Company Limited

Job Highlights

  • Develop Brand Strategy and Marketing Strategy
  • Promotion, Event, Sponsorship, Partnership
  • AWC lifestyle

Job Description

Responsibilities:

  • Create business model, develop brand strategy and value proposition for Retails Business.
  • Initiate strategic marketing & communication plan and allocate budget to meet with business goal and support key business strategy.
  • Translate brand strategy into brand plan, brand positioning and go-to-market strategy.
  • Responsible for overall marketing activities for Retails Business including marketing strategy both short term & long term communication plan.
  • Determine customer’s needs and desired by specifying the research needed to obtain market information.
  • Monitor and analyze market trend, research marketing and understanding buyer & seller needs to identify key issues and solution for business opportunity.
  • Initiate business plan and implement activity and event both domestic and international to drive traffic to Retails Business.
  • Initiate and connect with government , embassy & private section to support sales team to recruit the new buyers and sellers and keep long term relationship.
  • Build relationship with internal & external stakeholders and to create commercial and marketing partnership.
  • To increase business opportunity and channel distribution for both domestic and international market via market platform on OMNI channel

Qualifications:

  • Bachelor’s degree in Marketing or professional qualification in any related field
  • At least 8 years’ experience in Retail Business at management level. Sales Leasing experience in shopping malls will be a plus.
  • Experience with digital, OMNI Channel marketing, content marketing, and social media
  • Experience in managing team.
  • Good written and spoken English 
  • Proficient in MS-Office (Word, Excel, and PowerPoint)
  • Be able to travel when necessary

Additional Information

Career Level
Senior
Qualification
Degree
Years of Experience
10 years
Job Type
Full Time

Company Overview

Asset World Corporation, a Member of TCC Group, one of Thailand’s most prominent conglomerates, is committed to building and nurturing a responsible, sustainable, and harmonious society that goes beyond the norm in Property Development and Management with valued solutions to all our stakeholders, the environment, and the community as a whole. As a leading and most trusted real estate group, Asset World Corporation develops and invests in a growing and diverse portfolio of hospitality, lifestyle destinations, and commercial workspaces.

Additional Company Information

Industry
Property Development
Benefits & Others
Work from home, Flexible working hours