CREA Co., Ltd.

Digital Marketing Associate (Performance Marketing and Content Marketing)

CREA Co., Ltd.
Salary provided
Posted on 23 Feb 2021

Digital Marketing Associate (Performance Marketing and Content Marketing)

CREA Co., Ltd.

Job Highlights

  • Digital marketing experience is required
  • Strong analytical skills
  • Great communication skills (both oral and written)

Job Description

  • Digital Marketing Associate x1 (Search)
  • Digital Marketing Associate x1 (Paid Social)
  • Digital Marketing Associate x1 (Content)
Qualification:
  • Bachelor’s Degree from undergraduate institution.
  • Digital marketing experience is required.
  • At least 0-3 years of experience, preferably in either ecommerce or health & beauty.
  • Ability to work autonomously in a highly demanding and often ambiguous environment, with strong attention to detail and exceptional organizational skills.
  • Strong analytical skills.
  • Great communication skills (both oral and written) are a must.
  • Mastery of MS Office (particularly Excel and PowerPoint) is preferred, as well as an agility with web-based software applications and internally developed systems.
Please find job description of each position as below.

Responsibilities for Digital Marketing (Search):
  • Develop and execute an acquisition strategy to gain new engaged consumers and to incentivize more purchase from existing consumers
  • Develop and execute high-quality, high-scale traffic acquisition opportunities. This includes but is not limited to Google Search (SEO & SEM) and On-platform Search Tools (Lazada Sponsored Search & Shopee Myads)
  • Set up and optimize SEO performance as well as giving recommendations to build client’s brand.com
  • Monitor, maintain, and optimize digital campaigns to meet KPIs
  • Budget management and maximize ROI on marketing spend
  • Stay ahead of the marketing trend and develop new initiatives, including A/B test to identify the optimal solutions
  • Develop and monitor metrics, and provide reporting to uncover insights and action plans

Responsibilities for Digital Marketing (Paid Social):
  • Develop and execute an acquisition strategy to gain new engaged consumers and to incentivize more purchase from existing consumers
  • Develop and execute high-quality, high-scale traffic acquisition opportunities. This includes but is not limited to Facebook marketing, Instagram, and [email protected] advertising
  • Work closely with commercial team, content team and designers to produce engaging and high-performance campaigns
  • Monitor, maintain, and optimize digital campaigns to meet KPIs
  • Budget management and maximize ROI on marketing spend
  • Stay ahead of the marketing trend and develop new initiatives, including A/B test to identify the optimal solutions
  • Develop and monitor metrics, and provide reporting to uncover insights and action plans
Responsibilities for Digital Marketing (Content):
  • Develop and execute an acquisition strategy to gain new engaged consumers and to incentivize more purchase from existing consumers
  • Develop and execute high-quality, high-scale traffic acquisition opportunities. This includes but is not limited to Content Management, Live Streaming and Influencer marketing
  • Work closely with commercial team & designers to produce engaging and high-performance campaigns
  • Monitor, maintain, and optimize digital campaigns to meet KPIs
  • Budget management and maximize ROI on marketing spend
  • Stay ahead of the marketing trend and develop new initiatives, including A/B test to identify the optimal solutions
  • Develop and monitor metrics, and provide reporting to uncover insights and action plans

Additional Information

Career Level
Entry Level
Qualification
Degree
Years of Experience
N/A
Job Type
Full Time, Permanent
Company Website

Company Overview

CREA’s mission is to power YOUR brand through digital commerce to reach the booming, digital savvy, Millennial and Gen Z consumers in Southeast Asia.

The e-commerce business model is evolving fast. Today simply knowing how to list, ship and manage digital payments is not enough to differentiate your brand online.

The Gen Z and Millennial consumers are mobile first and using social media to consume most of their daily content and make purchase decisions. Social media is the platform of choice for consumers buying Beauty and Fashion. Social commerce requires extensive story telling through high quality content and direct communication with your customers. Is your Brand ready for this new digital era?

To fulfil its mission CREA offers 6 integrated services to make your brand successful in the era of digital commerce in Southeast Asia:
  • Brand online strategy: CREA helps you answer though questions on how to position your brand in the world of digital commerce
  • Marketplace store operations: CREA powers your store through deep operational knowledge and state of the automation to capture the relevant traffic from ecommerce platforms
  • Social commerce: CREA offers you scalable solutions to transact directly with consumers on social media, to increase engagement and ROI
  • Branding and Creative Services: CREA helps you create and / or localise content for digital platforms in conjunction with Asia’s key opinion leaders for your industry to stop, persuade and engage target customers
  • Data driven insights: CREA offers you data to understand customer intention vis a vis your brand and your competitors across category to adjust6) Digital marketing: CREA is able to deliver superior ROI thanks to its end to end service offering and state of the art technology
Most importantly, CREA is powered by a world class team who has shaped the e-commerce landscape across Asia over the past 7 years.

Additional Company Information

Benefits & Others
Dental insurance, Five-day work week, Medical insurance, Performance bonus