Wongnai Media Co., Ltd.

Customer Segment Marketing Manager

Wongnai Media Co., Ltd.
Salary provided
Posted on 01 Mar 2021

Customer Segment Marketing Manager

Wongnai Media Co., Ltd.

Job Highlights

  • Analyse market situation & create flight back
  • Conduct research to identify new market
  • 7+ years in Marketing user acquisition,Campaign

Job Description

  • Work closely with BI, Data science to deep drive data analysis to define delivery service customer segments
  • Understand & Define Customer segment Long-term, Mid-term, Short-term marketing strategy/Customer Journey for each customer segment
  • Work closely with Area Marketing to define and set Key actions/Campaign marketing plan for each region/area
  • Work with Product team to provide business requirement & make sure product launch plan
  • Conduct research to identify new market opportunities and consumer preferences to support campaign creations
  • Monitoring and tracking performance for customer segment and sync with Area Marketing team to analyse market situation & create flight back action/ad-hoc action


  • Bachelor’s Degree in Marketing or Business Administration or any related discipline preferred
  • 7+ years of experience in Marketing user acquisition/retention, Business Development or Campaign Marketing
  • Strong experience developing and managing campaign marketing 
  • Good interpersonal, presentation, and problem-solving skills
  • Creative, result-oriented, and team-player mindset
  • Proficiency in Microsoft Office, especially PowerPoint and Excel

Additional Information

Career Level
Not Specified
Not Specified
Years of Experience
Not Specified
Job Type
Full Time

Company Overview

LINE MAN Wongnai, a merger of LINE MAN, Thailand’s No. 1 on-demand platform, and Wongnai, Thailand’s leading restaurant review and discovery platform, was announced in July 2020.

Committed to becoming the No. 1 food platform in Thailand by building the best end-to-end food ecosystem,

LINE MAN Wongnai brings together the full range of food-related services, including restaurant reviews, ordering and delivery services, other commuting services, and restaurant solutions

Additional Company Information

Benefits & Others
Dental insurance, Five-day work week, Flexible working hours, Life insurance, Work from home