Wongnai Media Co., Ltd.

Customer Segment Marketing Manager

Wongnai Media Co., Ltd.
Salary provided
Posted on 01 Mar 2021

Customer Segment Marketing Manager

Wongnai Media Co., Ltd.

Job Highlights

  • Analyse market situation & create flight back
  • Conduct research to identify new market
  • 7+ years in Marketing user acquisition,Campaign

Job Description

Responsibilities
  • Work closely with BI, Data science to deep drive data analysis to define delivery service customer segments
  • Understand & Define Customer segment Long-term, Mid-term, Short-term marketing strategy/Customer Journey for each customer segment
  • Work closely with Area Marketing to define and set Key actions/Campaign marketing plan for each region/area
  • Work with Product team to provide business requirement & make sure product launch plan
  • Conduct research to identify new market opportunities and consumer preferences to support campaign creations
  • Monitoring and tracking performance for customer segment and sync with Area Marketing team to analyse market situation & create flight back action/ad-hoc action

Qualifications

  • Bachelor’s Degree in Marketing or Business Administration or any related discipline preferred
  • 7+ years of experience in Marketing user acquisition/retention, Business Development or Campaign Marketing
  • Strong experience developing and managing campaign marketing 
  • Good interpersonal, presentation, and problem-solving skills
  • Creative, result-oriented, and team-player mindset
  • Proficiency in Microsoft Office, especially PowerPoint and Excel

Additional Information

Career Level
Not Specified
Qualification
Not Specified
Years of Experience
Not Specified
Job Type
Full Time

Company Overview

LINE MAN Wongnai, a merger of LINE MAN, Thailand’s No. 1 on-demand platform, and Wongnai, Thailand’s leading restaurant review and discovery platform, was announced in July 2020.

Committed to becoming the No. 1 food platform in Thailand by building the best end-to-end food ecosystem,

LINE MAN Wongnai brings together the full range of food-related services, including restaurant reviews, ordering and delivery services, other commuting services, and restaurant solutions

Additional Company Information

Benefits & Others
Dental insurance, Five-day work week, Flexible working hours, Life insurance, Work from home