Brand Manager

Mardi Craft Co.,LTD.
Salary provided
Posted on 08 Mar 2021

Brand Manager

Mardi Craft Co.,LTD.

Job Highlights

  • Fluency in English both in writing and speaking
  • 5 Days Working
  • passion and excitement for the alcohol industry

Job Description

SCOPE OF POSITION

We’re looking for “Brand Manager” who is passionate about developing inventive
brands and executing ground-breaking marketing campaigns. In this role, Brand
Manager will not only responsible for marketing campaigns but also developing
and driving market growth with real creativities. These initiatives include
commercial programs across all relevant channels, campaigns, events and sponsorships.

 IT’S YOUR OPPORTUNITY TO MAKE A REAL IMPACT FROM DAY ONE!

RESPONSIBILITIES

  • Develop annual strategic brand plans to identify current positioning and opportunities for the brand’s long-term growth
  • Translate brand strategies into execution programs through relevant Above The Line (ATL), Below The Line (BTL) and Through The Line (TTL) marketing campaigns
  • Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues
  • Take brand ownership and provide brand’s vision, mission, and strategies to be aligned with company’s direction
  • Collaborating with colleagues from across related departments to ensure branding is consistent
  • Manage the development of all communications for both Business to Business and Business to Consumer activities
  • Liaise with agency partners in the design and production of marketing communications materials
  • Responsible for designing of POS and related materials to support brand planning and market execution
  • Brainstorm new product developments with creative growth strategies
  • Build support relationships directly with customers
  • Continuously improve products and services provided to our customers and consumers
  • Educate internal and external customers by providing solid brand and category information regarding to brand knowledge and provide assistance in all training requisites
  • Manage all projects within a given budget in a timely fashion and provide significant added value aiming for best results
  • Be the contact person for internal and/ or external parties in regards to brand support and guidance on brand planning, activities and campaigns
  • Ensure accurate and timely reports are submitted

QUALIFICATIONS

  • Age 28 – 35 years old (+ or – 2 years max.)
  • Bachelor’s degree or higher in marketing, business administration or other related fields
  • Results-oriented with strong leadership skills
  • Optimistic person with creative, inventive and open-minded mindset
  • Operating with integrity
  • Brand building focus and strategy driven
  • Strong interpersonal communication, both written and oral presentation skills
  • Fluency in English both in writing and speaking
  • Up-to-date with latest trends and marketing best practices
  • Possess a real flair for problem-solving and teamwork
  • Strong analytical skills and the ability to identify business opportunities and market potentials
  • Proficient knowledge and experience of MS applications
  • An ability to multitask, to work on a number of projects at once
  • Strong time management and ability to work with tight deadlines
  • Most importantly, you have a passion and excitement for the alcohol industry

Additional Information

Career Level
Senior
Qualification
Degree
Years of Experience
N/A
Job Type
Full Time, Permanent

Company Overview

ABOUT MARDI CRAFT

Mardi Craft is a pioneered brewing company with innovative minds-alike forrefined quality craft beers, paving the way for those beer enthusiasts to learn withour best-in-class brewing academy, to brew with our state-of-the-art brewing
equipment and to market with our ground-breaking commercial route map.

Additional Company Information

Benefits & Others
Five-day work week, Flexible working hours, Life insurance, Medical insurance, Performance bonus