Beiersdorf (Thailand) Co., Ltd.

Assistant Trade Marketing Manager/Assistant Trade Marketing Manager

Beiersdorf (Thailand) Co., Ltd.
Salary provided
Posted on 13 Jan 2021

Assistant Trade Marketing Manager/Assistant Trade Marketing Manager

Beiersdorf (Thailand) Co., Ltd.

Job Highlights

  • Flexible Working Hours, 5 Working Days
  • Medical Insurance, Dental and Provident Fund
  • Sathorn Square Office Tower, (Chongnonsi-BTS)

Job Description

Responsibilities
  • Understand business & consumer/shopper insight particularly to co-develop strategy and delight target shoppers & influence their purchasing behavior
  • Synchronize brand & channel strategy into the execution in the stores to meet business objective & maximize sales and profit
  • Develop, execute & manage multi touchpoint (POS communication, material & activation) based on shopper insight & understanding of retailer strategy to ensure the implementation of trade activities by channel
  • Lead in designing & reviewing messaging on shopper facing assets such as in-store displays, semi/permanent fixtures, shelf signage, digital POS, retailer digital assets & promotion sets and ensure the development is in line with overall campaign objective & brand positioning
  • Co-develop and implement the annual business strategy / plan with Trade marketing manager
  • Analyze & Digest data to deliver business objectives and prepare for actions where necessary, also be ready for the change or ad-hoc plan
  • Gain alignment & Co-working with key internal stakeholders by defining and sharing consumer insight, strategy and paths to execution to create Break through campaign
  • Develop & execute monthly account plan with account manager by balancing between brand and channel strategies
  • Present & communicate trade activities to sales team 
  • Monitor the channel & brand budget to deliver financial forecasts
  • Be able to manage & implement special trade project with retailers where necessary

Qualification
  • Bachelor's Degree or higher in any field
  • More than 3 years experience in Retail Marketing / Trade Marketing / or Category Management 
  • Experience in E-Commerce is a big plus
  • Good analytical, presentation skill & logical thinking
  • Good command in English both spoken and written
  • Good interpersonal & communication skill with outwards mindset & ability to develop relationships with cross-functional
  • Ability to manage projects with deadlines and meet objectives

Additional Information

Career Level
Middle
Qualification
Degree
Years of Experience
3 years
Job Type
Full Time, Permanent

Company Overview

Beiersdorf is a leading international skincare company, with 2 major brands in Thailand, NIVEA and Eucerin. At Beiersdorf, we work as ONE team to deliver the best skin care solutions and also take initiative beyond skin care to all aspects of our communities, society, and environment. We unite our strengths to reach further and seek new ways to soothe the sore spots in people’s live.


Location: Sathorn Square Office Tower, BTS - Chongnonsi.

Additional Company Information

Benefits & Others
Five-day work week, Flexible working hours, Life insurance, Medical insurance, Performance bonus