Senior Digital Media Planner
Bangkok Search Technologies Ltd.
We are seeking for a good strategic thinker, enthusiastic, and passionate in digital to join our media agency.
MediaOption is a media agency, born from passion with a depth of online media experience.
We are highly skilled in digital media optimization that connect brands with consumers across platforms, enabling effective and measurable result.
MediaOption is a new business unit of Bangkok Search Technologies Ltd, the leading online ad network in Thailand.
About the role:
The Digital Planner will be responsible for working with clients and agencies to identify which media platforms would be best suited to advertising our client’s product or service and help clients to maximize the success of their advertising campaigns through the use of a range of media.
Must have a background both search and display advertising experience and creativity to develop successful digital media plans that can help our clients’ campaigns reach their target audiences and analyze the campaigns’ success. Utilize experience and expertise to oversee the executing of campaigns from beginning to end.
- Proactive in researching and analyzing competitors’ spending for planning purpose.
- Identify consumer insight opportunities and analyze target’s media behavior for planning purpose.
- Develop effective media recommendation and plan by co-ordinate with client and communication knowledge to come up with the right media strategy.
- Recommend effective media and confidently present well-thought-out presentation to client.
- Implement the plan by coordinating with client.
- Buy digital media via programmatic buying platforms/ digital media network such as DoubleClick bid manager, Google Display Networks, Instagram, Youtube, Facebook, Video Ad Networks, Gmail Sponsored Promotions and Mobile Advertising Platforms.
- To monitor the plan implementation and evaluate the media plan effectiveness.
- Male or female, Thai nationality.
- Bachelor's or Master's degree in Communication Arts, Advertising, Marketing, Accounting, Finance or related field.
- 3-5 years of working experience in digital media planning and buying.
- Fluent both written & spoken English.
- Computer skills - MS Office, Excel, Power point.
- Energetic with good personality and interpersonal skill.
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Bangkok Search Technologies Ltd.
BANGKOK SEARCH TECHNOLOGIES LTD. is a new fast growing leading traffic agency on the internet. With our professional team of sales, customer support, and creatives, we offer an unparalleled technology and service to all eCommerce brands who want to reach out to more customers and multiply sales by providing tools that will attract the right kind of visitor to their websites. We deliver traffic to our clients’ websites at a reasonable price so our clients can ingeniously advertise themselves and grow their eCommerce brands at a fair price.
BANGKOK SEARCH TECHNOLOGIES LTD. was incorporated May2011,and launched Yengo.com the following month. The goal is to create the latest technology in digital search information and advertising. Even though ‘traffic provider’ is a new advertising approach in South East Asia, Yengo.com is now enjoying top spot in advertising based on Truehits.net. Our rapid growth in number of clients has compelled us to extend our business further throughout Asia and headquartered in Thailand. If you are interested and want to be a part of our fast growing team and you are a young creative person who enjoys working in digital media and technology, have an internet savvy mind, please join our team and grow together with us.